Helpful Online Marketer

Actionable strategies to help you grow your blog or business.

How to Drive Traffic from Instagram Using Smart.bio by Tailwind

Free Instagram link in bio tool

Driving traffic from Instagram is possible. You don’t need the swipe-up feature in order to do it. Don’t get me wrong it’s a great feature. Congrats to you if you have it. But many of us, myself included, don’t have it.

The problem is you need to get 10,000 followers in order to use it. Getting that many is tricky. The best way I’ve found is by using a free tool by Tailwind called Smart.bio. 

This new tool makes it easy to drive traffic. The best part it’s 100% free forever! No trial either.

I’ve been using it myself for around a month and love it! Read the rest of my post to find out how you can use Smart.bio to drive traffic from Instagram!

If you don’t want to read I’ve included a video showing you how to use it!

*Disclosure: This post contains affiliate links, meaning that if you choose to click through and make a purchase, I will receive a small commission at no cost to you. I was also compensated to create this post, though all opinions are my own.

Are you struggling to drive traffic from Instagram? In my blog post I show you how to use a free tool to drive traffic from Instagram. #instagramtips #bloggingtips #onlinebusinesstips

What is Smart.Bio?

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Instagram only allows one link in your bio. Smart.bio is a tool that allows you to add more links to your bio. You can basically create your own landing page with it. It gives you the freedom to add clickable links to your IG posts. 
Instead of having your blog URL, website URL, or shop URL you’ll have your Smart.bio link. When people click on it they’ll see multiple links. Smart.bio even enables you to make your Instagram posts clickable.

When you use Tailwind for Instagram you can publish your links live. This means that your links are published with your posts at once. You don’t have to go back and add them later. You can customize your buttons to match your branding too!

How I Use Smart.bio

I use Smart.bio to help me drive traffic to my blog and Etsy shop. The picture above is a screenshot of my account. This is proof that I really do use it. As you can see I have my main blog link, Etsy shop link, and a few affiliate links. But I also have clickable IG posts at the bottom. 
Thanks to Smart.bio I was able to promote specific items in my Etsy shop. The problem with just posting a URL to the home page people have to search for what they’re looking for. Whereas with Smart.bio they’re taken directly to it.
The work is done for them. I am able to promote specific blog posts too. I’ve only had Smart.bio for a month. My click-through rate is around 68%. Which is pretty good. I haven’t been posting to IG lately or actively promoting my account. 
My stats could be higher if I promote my account more and post more. But you should know that your results may differ from mine. Typical Results for Tailwind for Instagram members can be found here. 
I also have my Smart.Bio feed matching my brand colors. To customize all you have to do is click the customize page. 
If I didn’t have Smart.bio I wouldn’t be able to promote multiple things. I would have to choose only one URL to permanently drive traffic to. Changing the link in your bio all the time is a hassle.

How to Use Smart.bio

There are many ways to use Smart.bio. Plus there are many ways to drive traffic to your bio. For example, you can use it to showcase your most popular Etsy items. You can use to highlight your best outfits if you’re a fashion blogger. If you’re a food blogger you can use it to showcase your best recipes. 
Instagram is a visual platform. People respond to images way more than text. According to Smart bird social posts with images produce 650% higher engagement than text-only posts. Why do you think Instagram is so popular? People love images! 
In order for Smart.bio to be effective, you will have to put in some work. You’re going to have to give people a reason to click on your link in bio. People won’t know what you have to offer unless you say so.
Put a call-to-action at the end of your IG post telling them to click on it. Share your post to IG stories is another great way to promote posts. Make sure your post image/graphic is on point. Use presets to lighten your image, use a premade IG template, and create posts you’re audience resonates with. 
Create posts they can relate to or get useful info from. Of course use hashtags! Tailwind for Instagram will suggest hashtags based on your post. 
Another useful trick to promote your posts is pinning them to Pinterest! Many Instagrammers already do this. It makes sense because Pinterest is a visual platform too. 

Conclusion

Smart.bio is 100% free. You can use it for free as long as you want. It works even better with Tailwind for Instagram. You can even customize it to your brand colors. I’ve been using Smart.bio and love it! It makes it so much easier to promote my blog posts and Etsy items.

You can get a free trial of Tailwind for Instagram. It’s free up to 30 posts. After that, you’ll have to upgrade to a paid plan. Click on the link below to try it for yourself!

To try Smart bio for yourself for free sign up here!

To try Tailwind for Instagram click here!

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